Celebrity Direct Inc. Event Ideas & Production Tips

EVENT PROFILES

Celebrity Events, Ideas & Production Tips

Explore event profiles, creative ideas, and expert production tips designed to help you create unforgettable experiences.

Most event planners think they're buying direct. Most of the time, they're not. Most websites that offer to book a celebrity-level music artist, comedian or keynote speaker do not represent that artist in their career. They are middle-agents: companies that broker your single transaction, pass your offer to the artist's real agency, and keep a markup. Everyone in celebrity booking works in the middle. The question that protects your budget… [Read more]
Featured in Smart Meetings: What Event Planners Should Know About Celebrity Contracts Celebrity Direct founder Michael DeMarco shares insights from a recent Smart Meetings interview on the complexities of hiring celebrity speakers. When it comes to booking celebrity speakers, some of the most expensive misunderstandings begin long before the celebrity steps onstage. In a recent Smart Meetings feature, Contracting Celebrity Talent for the Win, journalist JT Long interviewed Michael DeMarco, founder… [Read more]
Most Buyers Think They're Going Direct. They're Not. When searching to hire a celebrity-level music artist, comedian, or keynote speaker, you run across many companies that claim to represent the artist. They don’t. They just represent the artist in your transaction, not in their career. This is a problem. You think you are buying DIRECT, but you are actually negotiating with a middle-agent who adds no value to your event—and… [Read more]
The return to in-person events began at the New York Hilton with more than two thousand attendees. Opening the show was comedian Tom Papa who had the guests rolling with Covid shutdown stories. Just as the pandemic begins to fade here in NYC, we are reminded of the saying tragedy + time can equal humor, generally attributed to Mark Twain...well the theory was proven by Tom Papa on this corporate… [Read more]
Celebrity Direct hired and produced Boyz II Men for a private in-concert performance for a corporate event at Caesars Palace in Las Vegas. One of the most iconic R&B Groups of all time, Boyz II Men perform at a select few corporate event engagements per year. To book or hire Boyz II Men The group’s 4 Grammy Awards are just the tip of the iceberg: throughout their fantastic 25-year career, Boyz II… [Read more]